EXPERT SPEAKERS INCLUDE:
Enter the New App Generation: Deliver Intuitive
Content to Springboard into the `Revenue Era' of
Infotainment
250+ Executive Delegates
30+ Expert Speakers
20+ Business-Focussed
Sessions
20+ Hours of Supreme Networking
New Speakers, New Intelligence,
New Networking... NEW SHOW!
Visit the website today for the latest updates on top speakers, sessions and the full conference programme!
www.telematicsupdate.com/contenteu
Organised by:
8th-9th April, Hotel Kempinski, Munich, Germany
CONTENT & APPS
FOR AUTOMOTIVE EUROPE 2014
Europe
's biggest conference focussed on
content & apps for automotive
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300
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Friday, 17th January
Unique discount code inside
www.telematicsupdate.com/contenteu
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latest speaker
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new sessions
Gold Sponsors:
BREAK DOWN 'BIG DATA' TO CREATE NEXT GEN APPS: Uncover
the goldmine that the exchange of premium vehicle data presents to
advertisers, government agencies and the online community when
collated by apps to make vehicle data pay
CREATE A STANDOUT AUTOMOTIVE USER INTERFACE: Successfully
manage driver cognitive workload by leveraging situational driver
feedback, (i.e. limiting HMI functionality in critical situations) to create a
safe app experience, appropriate to the on-road driving scenario
DE BUNK THE IN CAR APP STORE MYTHS: Assess the power of
recognised content providers and 3rd party app marketplaces (Apple
and Google Play) to raise customer awareness of connected car services
without surrendering brand control and an OEM's ability to differentiate
THE CASE FOR DAILY RELEVANT CONTENT: Move beyond first
generation solutions to find the real value of data through accurate driver
profiling and VRM services to springboard into the revenue generating era
for telematics
THE FUTURE OF THE AUTO OPERATING SYSTEM: Evaluate both
open source (GENIVI, Android and Linux) as well as proprietary platform
solutions to forecast whether the future will be sharing source codes or
secrecy
"Great Event!! It is a world class gathering
with all the right content and people!!!"