Focussed Content & Apps
Exhibition:
Top Reasons to Sign-up to
Exhibit at Content & Apps for
Automotive Europe 2014
1.
Meet directly with your best prospects.
The expo will attract decision makers
from the Automakers, Content Providers,
Middleware, Systems Integrators etc
2.
Sign up now to secure the best booth
on the expo oor and give your products a
competitive edge
3.
Capitalise on pre-event visability
via our network of key industry players to
guarantee that the industry and press talk
about your company!
For more information on exhibition
contact Krystyna Grant on
+44 207 375 7241 or at
kgrant@telematicsupdate.com
Call Telematics Update on +44 (0) 207 375 7585 (global) or (US) 1 800 814 3459 x 7585
to speak to a member of the Content & Apps Europe team
DAY 2
9th April 2014
DAY 1
8th April 2014
Top 3 Reasons to Attend
1.
Bene t from key industry intelligence;
you will gain more in 2 days than you could
from weeks of market research.
2.
Hand-picked experts will share vision
and insight with you. Pro t from this
knowledge and create powerful new
strategies to overcome your business
challenges.
3.
Claim your seat at the table with the
industry elite to ensure you leave Munich
with your briefcase full of valuable contacts.
Be sure you tell your industry
colleagues about this event as you'll
maximise team learning by booking to
attend as a team!
"
Excellent line-up of expert
speakers who explored the many
facets of in-car content & apps.
"
EXPERIENCE
Creating a Standout Automotive
User Interface
Find the sweet spot between innovation,
safety and regional nuances to create the
next generation of global user interfaces.
Manage driver cognitive workload by
leveraging situational driver feedback, (i.e.
limiting HMI functionality at junctions) to
create a safe app experience appropriate
to the on-road driving scenario
Evaluate the pros and cons of advanced
technology entering the head unit, such as
mitigating unpredictable text from HTML5
systems to make the driving experience as
safe as possible
Discover how future user interfaces
are being designed to enable greater
interaction as more responsibility is given
to autonomous driving features
Martin Kristensson, Head of Content
Acquisition, Volvo
FUTURE
Break down 'Big Data' to Create
Next-Gen Apps
Learn how to utilise the cloud to harness
granular data and create next generation
content and apps.
Know your driver better. Use data
to establish the real uses cases of
the car, thus aiding the vehicle R&D
manufacturing process and minimising
feature redundancy
Uncover the goldmine that the exchange
of premium vehicle data presents to
advertisers, government agencies and the
online community when collated by apps
to make vehicle data pay
Debate the provocative issue of OEM
privacy policies to create valuable services
such as real-time tra c info that mitigate
driver's concerns about the use of personal
data
Joerg Luetzner, Head, Services & Commercial
Vehicles - Interior Electronic Solutions,
Continental
Candido Peterlini, Director - Product Concept ­
Infotainment, Fiat
Moderator: Niranjan Thiyagarajan,
Consultant, Automotive & Transportation,
Frost & Sullivan Europe
KEYNOTES
The Value of Preserving and
Advancing the Car Post Purchase
The connected car market will be worth
39 billion globally by 2018 (GSMA).
However, the path to this gure is not
signposted. Find the key to unlock this
value with an advanced app strategy.
Leverage driver information, vehicle
diagnostics and environmental data such
as tra c and weather alerts to provide
value added solutions to keep consumers
engaged with OEMs
Identify after sale revenue generating
opportunities through adding existing
app features (such as map updates), whilst
providing consumers with the latest
connected services
Discover strategic applications and
content development partners for a
focused roster of value-added o ering to
set out the road-map for your next content
and apps venture
Roger Lanctot, Associate Director Automotive
Multimedia & Communications Service,
Strategy Analytics
App Developers: The
Opportunities of Developing for
Automotive
For further innovation within the content
and apps space to be achieved, OEMs
need to reach out to a new group of app
developers not used to working in the
automotive space. Discover how rst-time
developers can step into the telematics and
understand what drivers are looking for.
Ford
www.telematicsupdate.com/contenteu/ for
further updates